
Danny Kerr
Co-Founder & Managing Partner, Breakthrough Academy
D2Dcon Speaker
Scale with structure. Danny turns chaotic crews into KPI-driven, high-profit teams.
- Host, Contractor Evolution
- Served 500+ contractors with measurable gains
Short bio
Danny Kerr co-founded Breakthrough Academy in 2015 to help contractors implement the systems that scale: org charts, meeting cadences, KPI scorecards, and annual planning. He hosts Contractor Evolution, a weekly show where he operationalizes leadership and growth for builders and home-service owners. Independent partners describe BTA’s footprint as 500+ companies served with meaningful revenue and profit lift.
On the D2D side, Danny’s approach to problem solving and execution discipline has been featured by D2D Experts and in webinars like CompanyCam’s systems & goal-setting session
Industry tags
- Security
- Smart Home
- Solar
- Leadership
- Recruiting
D2DCon appearances
Watch / Listen
Steal Danny's Playbook (deep-dive frameworks)
1) The 168-Hour CEO Plan (time you can actually live with)
- Block deep work (strategic) vs admin vs people time.
- Protect leader 1:1s and team cadences before anything else.
- Ruthlessly delegate $10–$50 tasks; keep your day in $100+ work.
- End every day with tomorrow’s 3 outcomes; end week with scorecard review.
Do next: Watch Danny’s systems & goal-setting webinar.
2) Org Chart → Meeting Rhythm (scale without chaos)
- Draw a 3-layer org: Operator → Lead → Manager (define ratios).
- Publish a meeting rhythm: Daily huddle (15), Weekly GSR (45), Monthly P&L (60).
- Every meeting has agenda, owners, and visible metrics.
- Promotions require a 3-week green streak on the scorecard.
Do next: Grab context from Contractor Evolution.
3) Annual Planning: Painted Picture → Rocks → Budgets
- Write a 1–2 page Painted Picture (18–36 months).
- Break into annual targets (revenue, margins, headcount).
- Set quarterly rocks; tie each to a weekly leading metric.
- Back into labor & CAC budgets; codify hiring plan.
Do next: Use the CompanyCam session for templates.
4) Situational Leadership Ladder (teach the right way at the right time)
- Diagnose a rep as D1–D4 (new → self-led).
- Match coaching style: Tell → Sell → Coach → Delegate.
- Re-assess monthly; no one stays at one level forever.
Do next: See context in this leadership interview recap, then check out D2D’s Leadership Bootcamp.
5) Operator → Owner: The $10MM Transition
- Hire an Integrator/GM; define the weekly leadership scorecard.
- Move your calendar from today’s jobs to next quarter’s outcomes.
- Build a promotion bench; one replacement per leader.
Do next: Listen to the $10MM Accountability System on Contractor Evolution; reinforce with D2D Bootcamps.
Quote Bank
If you don’t have a set time every week to review with your team one-on-one, the conversation gets lost in translation
FAQs
Who should watch Danny—new reps or leaders?
Leaders and owners get the most leverage (org charts, meeting rhythm, KPIs), but reps can use the scorecard & planning tools immediately.
Does BTA have proof of impact?
500+ contractors served with measurable revenue/profit uplift; see
Where can I get planning templates?
Grab them via Danny’s CompanyCam webinar resources and D2D’s Bootcamps.